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Brand Marketing Strategy And Approach

We Kick Ass And Chew Bubble Gum – And We’re All Out Of Bubble Gum

Our agency was founded on this one simple principle. We don’t tell you who you are, we help you be you. We make sure everyone knows it, inside and out. Having a clear mission and dynamic personality are the cornerstones of any great brand. We take corporations and give them truly human qualities – We Personify. A great brand marketing strategy is all about clear vision, direction, and purpose. Staying true to your mission is the foundation for building a loyal customer base.
70%

Friends

Consumers Who Trust Brand Recommendations From Friends
55%

Reviews

Consumers Who Trust Online Reviews
10%

Ads

Consumers Who Trust Ads
Who do you trust more, a billboard or a friend?
With only 10% of consumers trusting brand advertisements it seems silly to focus on “ads” don’t you think? We set out to create long lasting friendships with consumers. In order to do so it is crucial to stop viewing them as consumers and start viewing them as friends. What are their interests outside of your product and service. Brands should be something you can benefit from everyday, just like your best friend. We can show you how to do it.
What Creates A Cult Following?
CULTURE. Why do hoards of people stand in line on a frosty winters’ day for 12 hours just to get their shiny new iPhone…CULTURE. The only way to develop a culture is through building deeper relationships. Getting in touch with peoples emotions requires more than a product or service, it requires a set of unwavering, distinctly human believes. Cult followings spring forth from a desire to belong to something bigger; to a community of people – to a culture. What’s yours?
Does Your Technology Get Along?
Every campaign we build takes a 360 degree approach from the beginning. Without deeply interconnected planning and technology our messaging and campaigns become inconsistent. We use technology that plays well together. Emails, website, blogs, social, mobile and targeted ads should work together seamlessly to bring consumers into the bigger story. When analytic platforms come together it gives us the ability to orchestrate innovative campaigns in perfect harmony. It allows us to make intelligent revisions and gain crucial insights. Are you interconnected?

A Few Of Our Services

Just Some Of The Ways We Execute On Our Approach

Strategy

Developing an overarching strategy is what we do best and how we start each of our projects.

Branding

From graphic identity to personality development, we bring out the best in you.

Web Dev / Design

We design and develop cutting edge websites - a lot like the one your on right now.

Mobile

All of our websites are optimized for mobile from the begining. It is never an afterthought.